When it comes to changing trends, you can never outgrow learning. The most effective recruiters are the ones that are ready for any change in the hiring landscape. Taking on new challenges requires new perspectives and recruitment skills training. Recruiting professionals equipped with the necessary recruiter skills and tools are most likely better prepared for change. They are on course for a fruitful hiring career no matter the market condition.
Let’s take a look at five must-have recruiter skills you should invest in to set your team up for success.
These days, boring job postings aren’t effective in attracting and engaging candidates anymore. If you want your audience to notice you, you need a compelling narrative that resonates with them. This part is where creative recruiter skills like storytelling make a difference because it speaks to their emotions. Don’t list jobs as if they are just a set of dry responsibilities; instead, trigger their imagination on how positively transformative it is for them to work with you.
Lists, figures, and generic statements — usually, these kinds of content won’t leave a mark on candidates. Tell them rather the best things about the position and the company. Walk them through what it’s like being an actual part of the team and sell the position. When it comes to storytelling, it’s not enough to just write down the mission statement. You should be able to let them experience it through words.
You can get creative with how and where you spread your story and tell them in different forms, such as video posts, live events, infographics, and even forums. The key is incorporating them into candidate touchpoints of your recruitment process.
The first social post about the job should contain a one-sentence hook that can give an overview of the position and company you’re trying to sell. These are usually “what if” questions that trigger a thoughtful response. As you progress in the application, stir up their feelings of expectation and make them visualize how their lives can change by being a part of the team through stories of transformation. A good employee testimony can come in handy during such occasions. Just ensure that the narrative you crafted resonates with them emotionally to keep them highly engaged.
2. HR Technology
HR technology will help unleash your recruitment team’s potential. According to a LinkedIn survey, more than two-thirds of recruiters agree that investing in new recruiting technology is the best way to boost recruiting performance. The significance of Artificial Intelligence and Cloud technology in HR recruitment has steadily grown as more recruitment tools designed to optimize talent sourcing and recruitment processes are made available on the market.
From intelligent talent acquisition software to onboarding tools, AI-based solutions can analyze the labor market, match skills, and even shortlist talents according to pre-determined metrics. When utilized correctly, AI-based algorithms can analyze candidate profiles from various sources, including social media. As a result, accuracy and efficiency in sourcing grow to an unprecedented degree.
On the other hand, Cloud HR software provides a platform for easier data consolidation and more efficient execution of administrative tasks like application management. This allows recruiters to shift their focus on more important goals like delivering an excellent candidate experience. Additionally, a reputation management platform like Great Recruiters can provide you with more opportunities to boost your recruitment team’s credibility.
When you take advantage of the learning abilities of AI-based tools and combine it with human talent, you bring your recruitment team to a whole new level.
With the fierce competition in talent acquisition, one talent pipeline is no longer enough. Recruiters need to source from many different talent pools and sustain meaningful connections to find the most qualified candidates for the job. This is why networking is steadily growing as one of the top recruiter skills. Recruiters need another way to effectively build talent pipelines—especially for niche fields like Information Technology, where highly skilled specialists are hard to find.
As recruiters proactively build their networks, they inevitably build connections. These professional connections can lead to referrals which ultimately lead to a high quality of hire. A LinkedIn report indicated that 45% of candidates sourced from referrals stayed in a company for more than four years, showing higher retention rates and job satisfaction, while 82% of employers rated referrals as yielding the best ROI. In the world of recruitment, good quality of hire is essential in growing your reputation as a preferred recruiter agency because there’s nothing better than a positive return of investment rate, resulting from a satisfied client and candidate.
4. Big-picture Thinking and Adaptability
In uncertain market conditions, a learning mindset is invaluable. The talent a company needs can shift as the talent market evolves. This is where an adaptable and big-thinking recruitment team is highly coveted. They can strategically manage multiple assignments while also adjusting their outlook based on present circumstances and future direction. This is why the ability to analyze new trends and navigate circumstances as they unfold is one of the most valuable recruiter skills that your team should master.
When it comes to calculating what is possible in the present and the future, big-picture thinking is essential. According to recent research from CV-Library, the ability to see the bigger picture was considered a critical recruiter skill by 26.8% of HR professionals. Although you cannot fully predict what the future holds, being able to foresee any possible long-term requirements and strategies of your clients will help you better succeed in the recruitment industry.
5. Analysis and Analytics
Reports indicate that over 84% of recruiting professionals believe that analyzing talent data will become one of the most significant recruiter skills over time. As recruitment teams work hard to match the best people to the right position in the fastest time possible, HR Analytics allows them not only to find talent but also better evaluate the quality of hire and candidate experience efficiently. A good analytical report can provide valuable insight into the overall health of your recruitment team, timelines, and processes — a must-have perspective when redefining necessary recruitment strategies.
On top of this, data analysis allows recruiters to get a better picture of talent demographics. Figuring out which talent pools to tap into to find specific candidates and benchmarking competitive compensation packages is made easier with HR analytics. In the context of a remote talent pool where salary, diversity, demand, and turnover rates vary depending on region, HR analytics can provide the necessary insight every recruiter must have if they want to stay competitive in the talent market.
As you invest in your team’s recruiter skills, provide them with the insights they need to have a fruitful recruitment career.
In terms of understanding your recruitment team’s performance, client and candidate feedback provide the best data. There’s no better way for your team to identify milestones and mistakes than to get insight from the people they serve.
Great Recruiters is a reputation management platform designed specifically to do just that. This tailor-made recruitment tool automatically acquires client and candidate feedback, consolidates them into an insightful report, and even translates them into weekly leader boards so you can identify which members of your team would benefit from recruitment skills training.
Want to know how easy it can be to track your individual recruiter’s skills and performance through Great Recruiters? Request a demo today.